16
JUN
Flyers are Still In!
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From the 18th century to the 20th century, Flyers were inexpensive to manufacture and only needed a simple printing press. With the introduction of less costly desktop publishing systems in the 1990s, their popularity grew even further. Flyer printing is inexpensive and convenient way to have handouts ready to be used to inform passers-by about your services and goods. They may not have visited your website or follow you on social media even if they are online, so a custom flyer handed to them may catch their attention more than scrolling through their news feed. Since our attention spans are sadly shortening, a clearly printed flyer is an effective way to capture the attention of a potential buyer.

Flyers are also one of the most powerful marketing strategies because they have the ability to put the message you’re trying to get across right in the hands of the prospective customer. Here are some of the benefits that flyers continue to have.

3 Main Reasons why Flyers are still in:

  1. Cost Effective

Flyers are a simple and effective way to disseminate and show information. For marketing, flyers can have a huge impact on a limited budget. You can save money on design by having it mass produced by companies like Print City Singapore which makes costs of printing and distribution low.

  1. Tangible

Flyers are an excellent way to promote your business, event, product, or service. It all depends on who you’re trying to engage your business with, but once you’ve figured out who you’re trying to reach, you can pick the best way to reach them with your flyers. Customers like to be able to hold something with their hands. It becomes a tangible aspect of the brand that customers can interact with. It’s a physical piece of marketing content that won’t get lost in a sea of emails.

  1. Appealing

Every day, we are bombarded with online ads, but finding a high-quality, printed flyer is extremely rare. Flyer layouts and designs appease the eye and create an inviting atmosphere that welcomes a potential customer to a company or brand. Expert designers from Print City Singapore can easily com up with a design for you with your concept in mind. This eye- candy also adds a personal touch, evoking and attracting interest, desire, curiosity and sympathy.

There are a variety of ways to get your message out nowadays. Despite the rise of digitalization, there’s still a lot you can do with your flyers, including showing it in locations where a large number of people can see it, such as receptions, show dispensers, delivering it with magazines and newspapers, and delivering it door to door. Maintain a complete pipeline and keep distributing well-designed flyers to the right audience can create a lot of interest.

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